Knack & Le Vif Weekend / Belgian Fashion Special 2021
PrintConcept
Belgian designers and fashion labels make their voices heard time and again at a global level, and are also well loved in their home country.
The readers of Knack & Le Vif Weekend have expressed a clear interest in this topic for many years, as close followers of Belgian fashion.
Mode, dit is Belgisch / Mode c'est Belge is entirely devoted to Belgian fashion designers and manufacturers, presenting the latest updates on young talent as well as the collections of established names.
With a strong visual presence and a broad, interested target audience.
| ISSUE DATE | DEADLINE RESERVATION | DEADLINE MATERIAL |
| 03-04/03/2021 | 12/02/2021 | 16/02/2021 |
| 08-09/09/2021 | 20/08/2021 | 24/08/2021 |
Key facts
- Print run: 98,950 Dutch copies + 61,582 French copies (Print run Cim Brand Report 2019)
- RLP: 358,369 Dutch & 224,454 French
- Le Vif Weekend: 42.2% social groups 1-2, 46,4% women
- Knack Weekend: 40.5% social groups 1-2, 50.5% women
CIM NRS 2019-2020 (paper+digital)
Rates
- 1/1 page Knack Weekend + Le Vif Weekend: € 21,500
