An expandable ad is an advertisement that expands when the user passes a mouse over it.
SPECIFICATIONS:
| Number of files | 3 |
| Dimensions file 1 | 970 pixels wide and 90 pixels high |
| Maximum file size | 100 kB |
| Dimensions file 2 | 970 pixels wide and 250 pixels high |
| Maximum file size | 100 kB |
| File type | GIF, JPEG, SWF* + third party |
| Animation | Max. 3 times the animation within max. 15 sec., then stop. |
| Sound (Flash) | 1. Mouseover = sound ON, mouseoff = sound OFF 2. Provide ON/OFF button |
| Clicktag (Flash) | on(release){ getURL( _root.clickTAG,"_blank"); } |
| Closebutton (Flash) | on(release){ getURL("javascript:IABcloseAD()"); } |
| Dimensions file 3 | Max. 25 pixels wide and 90 pixels high |
| Maximum file size | 20 kB |
| File type | GIF, JPEG |
| Target URL | URL has to be forwarded in a txt file |
| More Info | |
When delivering 3rd party code, it is important to take into account the following guidelines:
The close button should feature both an ‘X’ and the word ‘close’ in font size 11. |
* Backup GIF or JPEG required with all Flash creative
SITES| www.knack.be | www.levif.be | www.knackfocus.be |
| www.focusvif.be | www.sportmagazine.be (NL-FR) | www.go.be (NL-FR) |
| www.plusmagazine.be (NL-FR) | www.weekend.be (NL-FR) | www.nest.be (NL-FR) |
| www.trends.be | www.tendances.be | www.bizzmagazine.be (NL-FR) |
| www.kanaalz.be (NL-FR) | www.industrie.be (NL-FR) | www.grafischnieuws.be (NL-FR) |
| www.datanews.be (NL-FR) |
EXAMPLE